February 10, 2010 - Holland, Michigan, USA – Tiara Yachts has appointed Nicholas Bischoff as Vice President of Sales & Marketing. Mr. Bischoff joins the company with over 17 years of marine industry experience, including his most recent post as the Executive Vice President, Sales & Marketing with Allied Richard Bertram Marine Group, Inc.

“Nick has a very thorough knowledge and understanding of the industry, and most importantly, of our customer,” stated Tiara Yachts President Robert Slikkers. “We are confident that his balance of both wholesale and retail knowledge will be useful as we drive business into the future.”

Bischoff and his family will be relocating to Holland, Michigan. He will be joining Tiara Yachts at the Miami International Boat Show from February 16-20, 2006.

Tiara Yachts and Pursuit Fishing Boats are part of S2 Yachts, Inc. S2 Yachts, Inc. was founded in 1974 and is one of the oldest privately held boat manufacturers in the United States.